AUDI SPORT GENEVA 2018

Creative Direction / Design / Execution

The Power. The Performance. The Poise. More than a vehicle, it's a discipline. Audi Sport. The Audi Sport Rhombus serves as a portal, connecting many worlds of expression and creativity. We are driven to perform on our respective journeys, given our individual talents, and how we get there is the best part. Sometimes very quickly and deliberately, sometimes through introspection and wonder. But we get there. The film features the R8 RWS, The RS4 Avant, and the R8 v10 PLUS. Created in conjunction with CWDesign.

All systems go for launch.

All systems go for launch.

The R8 V10 Plus.

The R8 V10 Plus.

The view most of us see, after being overtaken.

The view most of us see, after being overtaken.

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